BE YOUR OWN DURACELL BUNNY...

I attended an event to launch Reviv, a company that is launching IV hydration and booster shots to the UK market.  With 50 clinics in the UK, they are going global.  We are as a nation - and probably as a race - clinically dehydrated or most of us are.  

IV Hydration, if you haven't heard of it, is the quickest way of effectively rehydrating the body. So ideal of those who work 18 hour days, who fly all over the place, who basically don't drink enough (no one does - or not anyone I know does).     The results?    The boosters have effects such as  improving your sense of well being, getting rid of colds, improving energy levels, improving the quality of your skin, managing weight loss - all by hydrating yourself.

 It was an interesting meeting, Antonia, Cosmetic Coach, Mariconda, had invited an audience that comprised GPs, nutritionalists, beauty journalists, travel journalist (me), people who've had it done (IV hydration) and others who have had everything done.     So we had genuine debate rather than 'show and tell'.

As a result there was interesting debate and question.

"Is this a saline drip with vitamins in?"
"Why don't we know what vitamins are in it?
"Doctors have been doing this for ages, why now are they interdicting it for the general public?
"Is this is the hangover cure?  And encourages bad habits?

GPs I spoke to were a bit sceptical treating it as something that will be a 'trend'.   Sinitta was there and said she and Simon Cowell and a lot of the X Factor crew have an IV hydration session before the shows and think its excellent. And she wasn't being paid to say that (that's what she said).

I had a photo taken with Dr Hilary, who has put his name behind it and who bounced off the questions well, as did all the spokes people, Sarah Lomas and Seb Jones

I'm going to have a session myself and will report back. I am always being told my skin is dehydrated.    Those in the audience who had had IV hydration told me it was safe, that it was excellent for the skin and even the GPs who were cynical identified that 'most of the British population are clinically dehydrated'.    That sounds serious (it is).   And I fly a lot so don't know what I would be 'hyper critically dehydrated' I suppose.  

You chose from a range of products - Megaboost; B-12 pure energy booster; : body booster; slim boost and Royal Flush.  Liked the idea of Royal Flush will sounds like a cure all.

The meeting was held in a beautiful hotel in Knightsbridge where I'm sure a lot of the clients will come from .  Reviv has fifty clinics in the UK and I see this trend growing although unlike the GP I'm not sure it will be a 'fad'.  I certainly think its a good idea for those who travel a lot.

Will tell you more in January and no, I won't be using it as a hangover cure.